Product Innovation
For Every Life and Lifestyle
From the first credit card to mobile payments, Visa’s product innovations have had a profound impact on the everyday lives of consumers around the world. Visa’s innovation leadership means extending the benefits of electronic payments to more people in more places where and when they want them — whether they choose traditional cards, Visa payWave-enabled cards or key fobs, or advanced smart phones with Visa mobile payment functionality.
Technology at the Center of Innovation
Visa’s remarkable products are powered by another Visa innovation: VisaNet, the world’s largest and most advanced payments network. VisaNet is the engine that helps drive the global economy by connecting 1.7 billion cards, 29 million acceptance locations, 1.5 million ATMs and more than 16,000 financial institutions around the world. Not only does VisaNet deliver transaction processing but enables a number of value-added services that provide benefits such as risk management and information services and ensures that Visa payments are fast, convenient, reliable and secure.
Some recent Visa innovations include:
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Money Transfer— Visa simplifies the way people send and receive money. Through Visa’s global business network of more than 16,000 financial institutions and 1.7 billion cards in market, Visa can deliver secure and convenient money transfers, both domestically and cross-border.
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Mobile— The increasing sophistication of mobile technology and growing consumer demand for mobile services represent a burgeoning opportunity for Visa’s innovation culture. We are actively collaborating within the mobile and financial industry leaders to deliver the next generation of mobile payment and related services.
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eCommerce— More consumers choose Visa credit, debit or prepaid products to make online purchases than any other payment method. Visa’s innovation in online transactions includes Verified by Visa, which aids issuers in authenticating Visa accountholders in online transactions and cross-border solutions that enable Visa account holders to shop abroad.
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Chip Technology— Microchips embedded in Visa cards — some requiring no physical “swipe” to process a transaction — are delivering an era of enhanced security and increased transaction speed. Visa payWave, Visa’s contactless feature, is already transforming public transit, vending machines and parking lots by offering faster, more convenient transactions and enhanced security.
