Visa USA Teams Up With U.S. Hispanic Chamber of Commerce to Launch Spanish Language Financial Education Program

VidayDinero.com Expands Visa's Multilingual Financial Literacy Efforts

VidayDinero.com Expands Visa's Multilingual Financial Literacy Efforts

SAN FRANCISCO, July 26, 2007

Visa USA and the U.S. Hispanic Chamber of Commerce (USHCC) today launched a free, comprehensive Spanish-language personal finance website called VidayDinero.com. Visa and the USHCC designed VidayDinero.com as a free resource to assist Latino families with their everyday budgeting and financial needs, as well as to prepare them for significant financial decisions.

The lessons and financial education resources found on VidayDinero.com have been developed using Visa's free, award-winning online financial education program, Practical Money Skills for Life. Available in English, Spanish and Chinese, Practical Money Skills for Life contains an array of tips to help prepare for life changing financial events, from planning a baby to saving for college and retirement, as well as a number of budget calculators and interactive games.

"Visa developed VidayDinero.com with the USHCC for our nation's Spanish-speaking community because of our decade-long commitment to improving the financial skills of all Americans," said Jason Alderman, director of financial education for Visa. "By working with the United States Hispanic Chamber of Commerce, Visa has found a powerful ally in our mission to empower America's Latinos through financial education."

The USHCC implements and strengthens national programs that assist the economic development of Hispanic business and works to promote financial success in the Hispanic community.

"Utilizing the financial tools in the United States is one of the first steps to achieving your financial goals and realizing the American dream," said Michael L. Barrera, CEO and President of the United States Hispanic Chamber of Commerce. "With partners like Visa, we can continue to improve the state of Hispanic America by providing trusted and professional advice to empower the nation's Spanish speakers who want to make the most of the financial resources available to them."

The free resources on VidayDinero.com include:

VidayDinero.com at home - Valuable financial advice for your family, including resources on creating budgets, understanding the banking system, savings and investments, credit and debit cards, managing debt, smart shopping and financial security.
Financial education for the classroom - VidayDinero.com provides teachers with lesson plans and classroom tools in Spanish, for students of all age groups. Teachers can also visit VidayDinero.com and order free CDs with helpful multimedia tools, like calculators and financial education games for students.
Financial advice for life's big and small events - VidayDinero.com offers financial advice on having a baby, planning for college, buying a house or car, planning for retirement or entering the job market. In addition to financial advice, the website also offers calculators and games that are not only fun but helpful when planning a budget for anything from a vacation to purchasing a car.

Visa also runs What's My Score (www.whatsmyscore.org), a leading higher education consumer awareness program. The website guides college students through the ABCs of a FICO credit score, from factors that can lower a score to ways on improving it, at no charge.

About USHCC
Founded in 1979, the USHCC actively promotes the economic growth and development of Hispanic entrepreneurs and represents the interests of more than two million Hispanic-owned businesses in the United States, which earn more than $350 billion annually. It also serves as the umbrella organization for 200 local Hispanic chambers in the United States, Canada, Puerto Rico and Mexico.

About Visa USA
Visa USA is a leading payments brand and the nation's largest payments system, enabling banks to provide their consumer and business customers with a wide variety of payment alternatives tailored to meet their evolving needs. Visa USA is committed to increasing the choice, convenience, acceptance and security of Visa payments for all stakeholders - financial institutions, cardholders and merchants. In the United States, more than 521 million Visa-branded cards have been issued by our 13,320 financial institution customers.

Visa products generated nearly $1.8 trillion in total volume in the United States through March 2007 and enjoy unsurpassed acceptance around the globe. For more information, visit www.visa.com/media .

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