Olympic Games Media Kit
Since 1986, Visa has been a proud Worldwide Sponsor of the Olympic Games and will be the exclusive payment services sponsor and the only card accepted at Games venues through 2020, including the London 2012 Olympic Games, the 2014 Olympic Winter Games in Sochi, Russia, the 2016 Olympic Games in Rio de Janeiro, Brazil, and the 2018 Olympic Winter Games in PyeongChang, South Korea, and the 2020 Olympic Summer Games.
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July 11, 2011 marked Visa’s 25th anniversary as a sponsor of the Olympic Games and member of the IOC’s TOP (The Olympic Partner) Program. Our Olympic Media Kit will help you learn more about the business-building role that Visa’s Olympic sponsorship has played over the past 13 Olympic Games
Visa Olympic Sponsorship
Fact Sheets:- Visa’s Sponsorship Portfolio Overview – An overview of Visa’s global sports sponsorship portfolio that enables the company to increase global brand leadership, grow Visa transaction volume, expand acceptance in new and emerging markets and enhance preference for products and services.
- Visa and the Olympic Games – A review of Visa’s Olympic Sponsorship since 1986.
- Visa Exclusivity – A look at Visa’s status as a TOP sponsor, Exclusive Payment Services sponsor and the only card accepted at the Olympic Games since 1986.
- Go World Olympic Marketing Campaign – A historical overview of Visa’s global Olympic-themed marketing campaign, Go World, and a look at the campaign developed for the London 2012 Olympic Games.
London 2012 Olympic Games
Fact Sheets:- Visa and London 2012 – A brief description of Visa's vision for the London 2012 Olympic Games.
- Team Visa London – Complete global roster of Visa-sponsored athletes, including more than 50 individual Olympic and Paralympic hopefuls, leading up to the London 2012 Olympic Games.
If you are attending the London 2012 Olympic Games, read Visa's useful top ten money tips.
- Download and print a PDF version of Visa's Money Tips Checklist
A Look Back at the Vancouver 2010 Olympic Winter Games
Fact Sheet:- Team Visa Vancouver Wrap up – An overview of the performance by Team Visa at the Vancouver Olympic and Paralympic Winter Games.
- Visa’s Merchant Program for the Olympic Winter Games – A review of the merchant programs that Visa has created to support the retailers in the Vancouver and Whistler areas.
News Releases:
- New Visa Report Shows Lasting Tourism Effects of Mega-Sporting Events
- Visa Report Predicts Biggest Ever Olypmic and Paralympic Games Consumer Spend at London 2012 - €5.1 Billion Boost to UK Economy
- Four New U.S. Olympic & Paralympic Hopefuls to Join Elite Group of Athletes Sponsored by Visa
- Samsung & Visa, Two Worldwide Olympic Sponsors, Join Forces to Enable Mobile Payments
- Visa Extends Support of Paralympic Games Through 2012
- Visa Offers Opportunity to Win a Trip to Olympic Winter Games for Life
- Visa Launches First Global Olympic Marketing Campaign
- Visa Renews Olympic Games Sponsorship Through 2020
- Coca-Cola Canada and Visa payWave bringing innovation to the Vancouver 2010 Olympic and Paralympic Winter Games
- Visa Canada welcomes two new athletes to Team Visa Vancouver
- Visa Uses 3D Video to Bring Go World Ad Campaign to Life in Grand Central Terminal
Logos and Card Art:
Contact Information:
For further inquiries, images or assets, contact:
Nancy Panter
Visa Inc.
U.S.: +1 (650) 432-1454
npanter@visa.com




