Innovation

Visa Everywhere Initiative 2024

Launching the next generation of payments and commerce
04/02/2024

Introducing the Visa Everywhere Initiative 2024

In its eighth consecutive year, the Visa Everywhere Initiative continues to challenge fintech startups to tackle some of the payments industry’s toughest problems. This global competition has attracted nearly 15,000 applicants from more than 100 countries, and since its 2015 inception, alumni have collectively raised over $48 billion, highlighting the program’s ability to identify and foster innovation.

More than just a competition, the Visa Everywhere Initiative offers an empowering platform for fintech startups to shape the future of payments and commerce. It provides participants with an opportunity to display their innovative solutions while gaining global visibility. Startups not only benefit from increased exposure, but also contribute to the evolution and growth of the industry. Each emerging enterprise has the unique opportunity to win monetary prizes, and the chance to collaborate with payments industry experts on developing solutions for payment challenges of the future.

“By supporting these global innovators, Visa is not just shaping the future of payments, but also ensuring more dynamic financial tools will reach every corner of the world. The diverse perspectives and fresh ideas of these founders have the potential to shape how we pay, save, and invest tomorrow,” said Vanessa Colella, Visa Head of Global Digital Partnerships, in support of the program.

This year, Visa will host multiple regional competitions, and one finalist per region will be selected. The global finalists will be invited to present their solution on stage in San Francisco at TechCrunch Disrupt, where the finals will be held and where Visa will award the grand prize of $100,000.

Why join the Visa Everywhere Initiative?

Through the Visa Everywhere Initiative, 205 past participants have effectively leveraged Visa Developer Platform. Additionally, 44 participants have joined Fintech Fast Track, a program that assists Fintechs in launching their payment solutions with Visa. By joining the Visa Everywhere Initiative, startups can display their vision, talent, and potential to a worldwide audience of industry leaders, investors, and media. It is also a potential gateway to access Visa's unparalleled network, which can significantly help with the ability to scale their solutions.

The Visa Everywhere Initiative provides the following advantages:

  • Exposure and recognition: Gain visibility and credibility among the payments and fintech community and receive media coverage and social media promotion. Startups receive recognition from one of the world’s most trusted and valuable brands.
  • Monetary prizes: Entrepreneurs win cash prizes to invest in their startup.
  • Partnerships or collaboration opportunities: Explore the possibility to partner and collaborate with Visa and its clients leveraging Visa's technology, products, and platforms.

Ready to shape the future of payments?

Join the Visa Everywhere Initiative 2024 if you are a fintech startup with a creative and effective solution for the payments industry. This could be your opportunity to participate in a global competition and be a part of a select group of emerging talent in fintech. You have the potential to become the next Visa Everywhere Initiative Global Champion!