ADDRESSING THE B2B OPPORTUNITY

Five ways card issuers can use AI to gain momentum in commercial payments

Picture this: smooth operations and effective marketing campaigns. Low fraud risk. Loyal and satisfied customers. Regulatory compliance requirements are a walk in the park.

Luckily, Artificial Intelligence (AI) can help make this vision a reality. Artificial Intelligence is shaking up the world of commercial payments, and card issuers and other financial institutions have the opportunity to harness its capabilities.

Ben Beery

While some banks may have already automated their payment tasks, the next big leap is combining the creative brainpower of Generative AI (GenAI) with the can-do muscle of Agentic AI: a dynamic duo that can help make issuing banks smarter and faster.

Meet the AI dream team: GenAI and Agentic AI. GenAI can be seen as the creative genius, generating content, summarizing info, and sorting through data based on existing patterns or prompts from users. Agentic AI, on the other hand, is the action hero, autonomously taking decisive steps through machine learning to reach specific business goals. While all AI applications still require significant human involvement, approvals, and interaction, Agentic AI can help teams more efficiently and effectively perform their roles – as opposed to fully replace them.

While GenAI gets all the headlines, it’s Agentic AI that’s set to steal the show in commercial payments. For commercial card issuers, harnessing both forms of AI doesn’t just mean keeping up; it’s the secret to outshining rivals in an ever-changing market.

Dodging daily disasters

Card issuers face multiple hurdles. Here are just a few:

Winning new customers

The competition is fierce, making standing out a tricky challenge.

Ever-changing regulations

Keeping up with legal rules can be incredibly labor-intensive.

Lack of value-added services

Today’s commercial clients are starting to expect more than just the basics.

Enter Agentic AI, with potential to revolutionize how card issuers tackle these challenges. The sooner issuers tap into this tech, the faster they may be able to leapfrog the competition and snatch up more market share.

Five ways AI is helping issuers

Get the most from AI

AI isn’t just a buzzword — it’s a game-changer that may well be opening new doors for commercial payments. Whether it’s acquiring new clients, staying on the right side of regulators, or running operations smoother than ever, GenAI and Agentic AI have the potential to become key to success. But here’s the catch: picking the right tools and the right partner is crucial. With a savvy payment network by your side, your bank can ride the AI wave all the way to the top.

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About the author

Portrait of Ben Berry

Ben Beery

Vice President, Emerging Solutions, Visa Commercial Solutions

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