Accelerating Growth

Powering small and medium-sized businesses (SMBs) in the digital-first world

How Visa's solutions can help businesses thrive and grow.
Visa, alongside our partners, can help small and medium-sized businesses thrive and grow through our suite of digital solutions that enable them to effectively manage their operations and cash flow, and adapt to customer demands. These solutions are particularly valuable in the current digital-first world, where efficient financial and business management is crucial for success.

Digitalization is shifting the SMB mindset

Digital payments can bring growth

More than a third of SMBs surveyed (35%)¹ say accepting new forms of payment is an opportunity to reach new customers.

Going cashless

Within the next two years, 51%¹ of SMBs surveyed predict their business will shift to being cashless and 40%¹ of shoppers surveyed predict they will shift to being cashless.

In person but touch free

In our 2023 survey the top contactless or digital payment options that SMBs planned to accept: mobile payment apps (55%), mobile wallets (50%) and contactless cards (36%).¹

The world is their marketplace

79%¹ of business owners surveyed cite expanding into new geographies as a focus for growth.

Reporting, tracking and analytics are key

Tools that can offer automation, spend management, as well as insights on metrics such as cash flow, revenue, stock, and campaign performance appeal to 78%² of business owners surveyed in the U.S.

Leveraging AI technology

84% of surveyed SMB leaders in the U.S. believe that AI could help them re-focus their human skills and talents in more effective ways, helping them reimagine daily operations and potentially boosting efficiency.²

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  1. Visa, Global Back to Business Study, 2023
  2. Visa, Small Business Pulse, 2023